Winning on the field isn’t the only thing the Richmond Senior High School varsity football program has been doing this fall. Announced Friday morning, the Raiders were named the winner of the #WearItLikeAPro contest, a competition hosted by the Carolina Panthers and Blue Cross Blue Shield of North Carolina.
One of the biggest challenges for any unique business vertical when advertising is being in compliance while maximizing ROI. Having personal experience with a multitude of industries and working on their behalf to market their products with regulations from government, vendors, networks, or even internally, my objective is to give some guidance and prevent some headache.
Some businesses tend to make their brand lower on the priority list than other things in an effort to rush their product or service to market. It is understandable that businesses feel the pressure to start bringing in revenue immediately to begin seeing a return ROI. To accomplish this, you need a solid digital “foundation”.
